Online Business Adviser

Anyone who has spent time researching an online business niche and what they can do to make a living online will have come across sites and pages offering you the opportunity to make more money than you thought possible. Usually the sales page will have one or more of the following elements: * Fonts in about 4 different type faces and 6 different colours * Pictures of someone standing next to a very expensive car or boat (with their face blurred out) * Copies of cheques, bank statements or Paypal statements * Testimonials from people who go by only one name

Anyone who has been in business longer than 5 minutes knows that no two customers are created equal, and can't be treated as such. But in a truly global medium like the internet, how can you make sure that all of your customers feel like they are getting one to one service? One of the most effective ways of communicating with them is email marketing, and should form a major part of an online marketing strategy, for the simple reason that if if you're not doing it - your competition are.

I'm just back from the first Affili@SYD conference, and wanted what I considered some of the highlights and point you in their direction, as I think there was some incredibly valuable content that anyone starting an online business should know.

As I covered in my last post, affiliate marketing can be a difficult area of online marketing to navigate for someone just getting started in online business. So I thought I would talk more about two programs that I think could work well with pretty much any model, and how you go about finding more to suit your business.

While your key product offering on your site should always be your main consideration, as a supplemental revenue stream, you should consider some form of affiliate marketing.