Real Social Networking
Published By Ben Shute On Monday, September 7th 2009. Under Best Practice, Customer Service, Online Reputation, Social Networking Tags: customer engagement, Customer Service, relationships, Social Networking
Every Saturday morning I take my son to his swimming lessons, which is truly one of the highlights of my week. My wife has deemed these weekend classes "dad soup", because it seems this is the day when all theĀ fathers are around to jump in the pool. Last weekend, I ... Continue Reading
Innovation, Les Paul, More Twitter and Trust Agents
Published By Ben Shute On Tuesday, August 18th 2009. Under Social Media, Social Networking, Twitter, innovation Tags: braden kelley, chris brogan, chris penn, design innovation, fast company, innovation, jane perdue, jason pollock, julien loren, julien smith, les paul, Social Networking, springwise, trendwatching, trust agents, Twitter
I've had some great feedback regarding my last post of 27 people who I derive value from on Twitter. Some of you left comments on the blog and I received a number of emails as well, and I want to thank all of you for your contribution to the conversation.
One ... Continue Reading
27 People You Should Follow On Twitter
Published By Ben Shute On Friday, August 7th 2009. Under Facebook, Online Business Niche, Social Media, Social Networking, Twitter, eBay Tags: breaking news, carrie wilkerson, chris brogan, chris noble, dan schawbel, ed dale, fat paddler, Iconic88, inc magazine, Jay Berkowitz, joel comm, john haydon, jonathan gunson, Laurel Papworth, lewis howes, mari smith, marissa mayer, marsha collier, mashable, michelle macphearson, mumbrella, ploked, readwriteweb, Recommended Follows, robert scoble, Social Media, Social Networking, the insight exchange, tim ferriss, trevor young, Twitter
While there are some on Twitter who place value on the number of people they have following them, or that they follow, for me Twitter is about extracting the maximum value from a carefully selected group of selected people. Let's face it, who has the time to trawl through tens ... Continue Reading
Who Are You On Twitter?
Published By Ben Shute On Sunday, July 12th 2009. Under Best Practice, Social Media, Social Networking, Twitter Tags: Best Practice, Social Media, Social Networking, Twitter
Twitter as a Customer Service Tool
Published By Ben Shute On Wednesday, June 17th 2009. Under Best Practice, Online Reputation, Social Media, Social Networking, Twitter Tags: Best Practice, Customer Service, Online Reputation, Social Media, Social Networking, Twitter
This to me is a a perfect illustration of the new world order where Twitter can be used to track brand perceptions, trends and respond to customer feedback, something that many businesses are getting on board with. The most important aspect here though for me is that the company is engaging with me to keep me informed, not to sell something.





