Online Business Adviser

The Forum For Online Business Success

During his session on Social Media at the Affili@SYD conference, Lee Hopkins made an incredibly valuable point about Facebook for business.

If you are using Facebook as part of your marketing strategy for your online business, it is vital that you maintain a separate presence from your personal account. While it is fun to post photos, make witty commentary on others and rate movies and music, these may not be what you want your customers seeing.

This observation got me thinking about similar implications on Twitter. Unlike Facebook’s wide and varied application base, Twitter is a very basic 140 character broadcast service. So should you keep your personal tweets and your business tweets separate? Does replying to someone else’s tweet all of a sudden take you away from your key message and show a side to you that may not be what you want to present to your customers, damaging your reputation?

In an effort to get some quantitative data on the subject, I have set up the very simple survey below which I pose to all of you here, and in the wider Twitterverse. Have your say and I will post the results and observations this time next week.

POLL CLOSED

Tags: Affili@SYD, Facebook, Lee Hopkins, Online Reputation, Social Media, Twitter

This entry was posted on Friday, May 15th, 2009 at 5:40 am and is filed under Facebook, Online Reputation, Social Media, Social Networking, Twitter. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.